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Case Study

Qualified Leads for accounting Software

Accounting and invoicing SaaS for the management of bank transactions, invoices and reconciliation, reporting and budget management. Software used by accounting and finance departments.

IDEAL CUSTOMER PROFILE

  • Context: SMEs working especially in digital services require invoicing software for the management of receipts and payments
  • Companies: companies dedicated to digital services such as marketing agencies, consulting services and other services to businesses
  • Decision-makers’ positions: General Management, Finance and Accounting Management

RESULTS

  • Contacted decision-makers: 4000 emails (in 3 months)
  • Mail opening rate: 1560 emails (39%)
  • Response rate: 140 emails (3.5%)
  • Qualified leads: 92 emails (2.3%)

ROI CALCULATION

To earn €25,000 you need to invest €617

Here you will find an AI Chatbot for eCommerce ROI Calculator where you can check out the calculations